Role: Attraction/Media Producer
Client: Mousetrappe, PortAventura World

Featuring two media-based main ride film attractions (one flying theater and one simulator experience), a Pepper’s Ghost illusion, four pre-shows, and an immersive queue of 7 individual projection-mapped environments, The Ferrari Experience tells the interactive story of the legendary Italian brand. With over 100-minutes of media and 40-minutes of original music, the attraction brings the Ferrari brand to life like never before. As overall producer, I worked with vendors, artists, and clients across the full spectrum of deliverables to ensure that the project was ready on opening day. In addition, I was responsible for coordinating and facilitating creative input and oversight as our team also held the Overall Lead Design Consultant role. This meant working with the Fabrication, Scenic, and AV teams to ensure that the project's physical installation met the design intentions established by our creative team early on.